MARK of the BRAND

Wine With Seth represents a wine professional establishing authority in consultation and education, with expertise in sensory evaluation, regional knowledge, and historical context. The previous identity lacked a clear visual presence, leading to a refined typographic mark that vertically aligns “WI” and “TH” to emphasize “WITH” as a cue for personal guidance. The system works cleanly in square and circular formats, supporting consistent use across avatars, business cards, and web applications while reinforcing the brand’s focus on direct expert interaction.