MARK of the BRAND

MARK of the BRAND [MoB] is the creative vision of Christopher John Molitor, a Pacific Northwest–born graphic designer who lives with his wife and two kiddos. Since 2007, Christopher has helped businesses stand out through thoughtful visual and strategic design. Each MoB project begins with a (1) SWOT analysis—learning the client’s strengths, weaknesses, opportunities and threats—to establish a foundation to build on.

Following research, (2) concepts are developed through sketching, ideation, and refinement. Once a direction is chosen, the work is shaped through (3) collaborative feedback, ensuring every detail reflects the brand’s unique character and spirit. The result is (4) a polished, distinctive visual identity that truly represents all who entrust MoB with their brand.